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01Gold Standard
11/12
Quality Score
RiseWell

Mineral Toothpaste

$12.00$3.00/oz
oral-carefluoride-freehydroxyapatitenon-toxichidden-gem

RiseWell uses medical-grade hydroxyapatite to remineralize teeth naturally, offering a clinically backed alternative to fluoride without toxic additives. It is one of the few brands that completely avoids SLS, artificial flavors, and endocrine disruptors while maintaining a high concentration of active minerals.

Score BreakdownStrong Evidence
Purity
Evidence
Transparency
Value
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Quality & Materials

Features 10% Hydroxyapatite (HAp), a mineral that makes up 97% of tooth enamel. Includes wild mint, peppermint, and cinnamon extracts for flavor instead of synthetic chemicals.

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Evidence & Testing

Hydroxyapatite is extensively researched in Japan and Europe as a gold-standard fluoride alternative for enamel restoration. RiseWell provides internal lab testing results and references peer-reviewed HAp studies.

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Brand Transparency

Full ingredient disclosure with the purpose of each ingredient listed. No hidden 'fragrance' or 'proprietary' blends.

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Value Assessment

At $12 per tube, it is significantly more expensive than mass-market toothpaste, but the cost is justified by the expensive raw material (HAp) and the reduction in potential dental repair costs.

Why Not Alternatives?

Unlike many 'natural' toothpastes that rely solely on xylitol or baking soda, RiseWell includes a specific concentration of microcrystalline hydroxyapatite. It avoids the synthetic foaming agents found in mainstream brands and the 'natural' fragrances that can cause oral sensitivity.

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