coffee-tea
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While growing, they are a DTC-first brand that prioritizes 'approachable' excellence. They are often overlooked by big-box specialty fans but are a staple for home baristas who want consistent quality.
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Purity Coffee
FLOW Medium Roast
Only brand that publicly shares lab results for mycotoxins, pesticides, and mold at every supply chain stage. Tested 65% higher in antioxidants than 46 other brands.
Encha
Organic Ceremonial Grade Matcha
Japanese-grown (Uji region), tested at CA Prop 65 limits for lead/heavy metals. 32% of Chinese tea exceeded lead limits vs 0% of Japanese matcha in studies.
Chemex
Classic 8-Cup
100% borosilicate glass—no plastic contact with hot water. Paper filters remove cafestol, which raises LDL cholesterol. In MoMA's permanent design collection.
Purity Coffee
Flow Medium Roast Whole Bean
Purity Coffee sets the industry standard for health-focused coffee, selecting only the top 1% of beans that meet strict antioxidant and purity requirements. Every batch is rigorously tested to be free of mold, mycotoxins, and pesticides, ensuring a product optimized for wellness rather than just flavor profile.